Inbound Marketing Summit 2010 > San Francisco > Agenda

New Marketing Labs

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4/13/2010

07:45 - 08:30

Registration

08:30 - 08:50

Opening Keynote - What is New Marketing and How Does It Affect My New Business?Chris BroganNew Marketing LabsJustin LevyNew Marketing LabsColin BowerNew Marketing Labs

08:50 - 09:15

Forming the Digital Bridge: Aligning Your Stakeholders to Take on Social Media Colin Bower (M)New Marketing LabsScott AlbroFocus

09:15 - 09:35

Forming the Digital Bridge: Aligning Your Stakeholders to Take on Social Media- Deep Dives

09:35 - 09:55

Showcase Opens

09:55 - 10:25

Measurement, Data Interpretation & Analysis: Making Sense of It All Colin Bower (M)New Marketing LabsTom WebsterEdison ResearchNicole GoodyearBrickfish

10:25 - 10:45

Measurement, Data Interpretation & Analysis: Making Sense of It All - Deep Dives

10:45 - 11:05

Networking Break

11:05 - 11:30

Sales 2.0 - Beyond Cold Calling and Improved Face to Face Colin Bower (M)New Marketing LabsMichael DamphousseGreen LeadsParker TrewinGenius.com

11:30 - 11:50

Sales 2.0 - Beyond Cold Calling and Improved Face to Face -Deep Dives

11:50 - 12:15

Experiential Marketing: From Live to the Web and Back Again Justin Levy (M)New Marketing LabsTim HaydenBlue Clover Studios

12:15 - 12:35

Experiential Marketing: From Live to the Web and Back Again - Deep Dives

12:35 - 01:35

Visit the Showcase and Lunch

01:35 - 02:10

Content Marketing: Attacking the Interwebs from All Angles Chris Brogan (M)New Marketing LabsMike LewisAwarenessNatanya AndersonPoweredPawan DeshpandeHiveFireRick BurnesHubSpot

02:10 - 02:30

Content Marketing: Attacking the Interwebs from All Angles - Deep Dives

02:30 - 02:55

Email Is Alive And Well: Email Marketing Best Practices and Database Development Stu CartyConstant ContactJustin Levy (M)New Marketing LabsDJ WaldowBlue Sky FactoryLen ShneyderUnica Corporation

02:55 - 03:15

Email Is Alive And Well: Email Marketing Best Practices and Database Development- Deep Dives

03:15 - 03:35

Networking Break

03:35 - 03:55

The Brand "You" versus the Brand You Represent Brian SolisPR2.0

03:55 - 04:15

The Brand "You" versus the Brand You Represent - Deep Dives

04:15 - 04:40

Listening, Monitoring, and Wiring Your Company for Benefit Chris Brogan (M)New Marketing LabsAmber NaslundRadian6DJ WaldowBlue Sky FactoryNick KoudasSysomosJules PieriDaily Grommet

04:40 - 05:00

Listening, Monitoring, and Wiring Your Company for Benefit - Deep Dives

05:00 - 05:30

Closing Keynote Chris BroganNew Marketing Labs