Dallas, TX  |  May 27 - 28, 2009  |  The Dallas Convention Center
5/27/2009
08:15 - 09:00Registration
09:00 - 09:10Opening Remarks with Chris Brogan and Justin LevyJustin Levy - New Marketing LabsChris Brogan - New Marketing Labs
09:20 - 09:40I'm Your Customer and I Can't Hear You!Aaron Strout - Powered
09:40 - 10:30Innovative Marketing Programs Using New MediaJustin Levy - New Marketing LabsBernie Borges - Find and ConvertTim Walker - Hoover's.Nick Koudas - Sysomos
10:30 - 11:00You Shall Know Us By Our DialtoneChris Brogan - New Marketing Labs
11:00 - 11:30Showcase Opens and Networking
11:30 - 12:00SEO 101 - Why Everyone Should Know the Basics of Search OptimizationMike Volpe - Hubspot
12:00 - 12:20Advocacy, Badvocacy & Upsetting the Apple CartTim Marklein - Weber Shandwick
12:20 - 12:50The 9 Best Practices for Listening and Engaging Consumers in Social NetworksChris Kieff
12:50 - 01:50Lunch and Networking at the Showcase
01:50 - 02:10Five Successful Strategies for Monetizing BlogsShawn Collins - Affiliate SummitMissy Ward - Affiliate Summit
02:10 - 02:30Q&A With Whole Foods MarketBill Tolany - Whole Foods Market
02:30 - 03:20Listening and Monitoring - The New Way to MarketChris Brogan - New Marketing Labs (M)Amber Naslund - Radian6Blake Cahill - Visible Technologies
03:20 - 03:50Networking at the Showcase
03:50 - 04:10The Art of Persuasion in the New Content Marketing WorldEric Bowzer - Sitecore
04:10 - 05:00Discover What Really Works in OptimizationRick Frantz - MarketingExperiments
5/28/2009
08:15 - 09:00Registration
09:00 - 09:30It's Not About the Platform: The Importance of RelationshipsJustin Levy - New Marketing Labs
09:30 - 10:20Discovering the Power of Your CommunityJustin Levy - New Marketing Labs (M)Mike Walsh - Leverage Software
10:20 - 10:40Internet Marketing by the NumbersMike Moran - Converseon
10:40 - 11:00Social Business From the Inside Out - A Case StudyGreg Matthews - Humana
11:00 - 11:30Showcase Opens and Networking
11:30 - 12:00Nuts About Online CommunicationPaula Berg, Southwest Airlines
12:00 - 12:20Information at Velocity: How Visualization HelpsJustin Levy - New Marketing Labs (M)Kevin Schreiner - R2integrated
12:20 - 12:50Getting The Word Out: Awareness in the Two Way Web AgeJustin Levy - New Marketing Labs (M)Marc Newman - MultiVu
12:50 - 01:50Lunch and Networking at the Showcase
01:50 - 02:10The Social Inbox: Extending the Reach of Email Greg CangialosiBlue Sky Factory
02:10 - 02:30How LEGO Caught the CluetrainJake McKee - Ant's Eye View
02:30 - 03:15From 0 To Social in 50 Minutes - Extreme Social Media for BusinessGiovanni Gallucci - The Social Media Workshop
03:15 - 03:30Networking at the Showcase
03:30 - 04:00Integrating Offline & Online ExperiencesTim Hayden - GamePlan Marketing

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