Inbound Marketing Summit

Paula Berg, Southwest Airlines

Manager of Emerging Media

Paula Berg is Manager of Emerging Media for Southwest Airlines, the nation's leading low-fare air carrier and the largest domestic airline in terms of Customers carried. Over the last three years, Paula has managed and developed the Company's corporate blog, "Nuts About Southwest." In 2007 and 2008, "Nuts" was named Best Blog by PR News and has been recognized in major publications ranging from Wired Magazine to The Wall Street Journal. In addition to managing the Company blog, Paula leads Southwest's online communication and social media efforts. Prior to her work in social media, Paula was a Company spokesperson with emphasis on media relations and reputation management. Paula also supervised on-location production for three seasons of Airline!, Southwest's reality series for the A&E Television Network.

Bernie Borges - Find and Convert

Founder and CEO

Bernie Borges is the founder and CEO of Find and Convert, an Inbound Marketing Agency serving clients nationwide. His experience includes over 20 years in the software industry in sales and marketing leadership roles as well as business entrepreneurship. Bernie is a consummate blogger and writer, podcaster, speaker and recognized authority on Internet and social media marketing strategies. In his forthcoming book, Marketing 2.0: Bridging the Gap Between Seller and Buyer on the Social Web, Bernie shares practical advice in developing social media marketing strategies that answer the question..."show me the money." His book offers decision-makers an "old school meets new school" approach to implementing measurable social media strategies. Bernie leads a team of talented people at Find and Convert that help clients create winning strategies on the web.

Eric Bowzer - Sitecore

Regional Director

Eric is a veteran in the Web Content Management space with over 12 year of experience leading Web initiatives for organizations of all sizes. Over the years, Eric has led 100's of CMS projects in various roles ranging from product selection specialist to program manager. He's seen dozens of different technologies implemented in the field, and worked with a myriad of different organizations and industries. Currently, Eric is a regional director at Sitecore, a leading Enterprise Web Content Management vendor. Eric will be blending his years of real world client experience, with his perspectives on emerging customer behavior on the web to give you new found insights.

Chris Brogan - New Marketing Labs

President

Chris Brogan uses social media and other web technologies to build digital relationships for businesses, organizations, and individuals. He blends his ten years experience in social media with 16 years of enterprise technology experience to deliver actionable strategies for companies to use to engage their communities and build business relationships. Chris's blog is in the Technorati Top 100 blogs in the world, and ranks in the top 20 of the Advertising Age Power150. Chris is the co-founder of PodCamp, the international new media conference series with over 60 successful events all over the world. He is the co-author of the upcoming book, Trust Agents, with Julien Smith, about these very topics.

Blake Cahill - Visible Technologies

SVP Marketing

Blake Cahill is the SVP of Marketing for Visible Technologies. He has more than 16 years of executive management experiences leading marketing, sales, product management, and customer support organizations both domestically and internationally in a variety of technology, consumer, and telecommunications companies such as AT&T, Belgacom, Qwest, SBC, SafeHarbor Technology Corporation, and ServiceMaster.com. Through these diverse experiences Blake has witnessed the intersection that drives businesses and their results are uniquely conjoined to "listening to the customer" and he has developed some insights about the intersections of customer experience, brands, and technology. Blake holds bachelor's degrees in political science, history, and business from Salve Regina University in Newport, Rhode Island.

Greg Cangialosi

CEO

Blue Sky Factory

As an ambassador of email marketing and new media, Greg Cangialosi has built a reputation as a pioneer in today's online landscape. He is a seasoned e-mail marketing veteran, developing and executing successful strategies for a wide and diverse client base. His organization supports the email marketing for brands of national and international scope, from leading Fortune 500 companies to performing artists such as U2 and Justin Timberlake. In addition to a focus in email marketing, he has also pioneered new media initiatives for companies including Verizon Wireless, GM/Pontiac, and Disney. Greg is a seasoned lecturer on the topic of email marketing and social media, and is also the lead author of "The Business Podcasting Book," a primer on new media for marketers. Web - www.blueskyfactory.com / Blog - blog.blueskyfactory.com

Diana Caporale

CrossTech Media

Shawn Collins - Affiliate Summit

Co-founder

Shawn Collins has been an affiliate marketer since 1997 with a number of active affiliate projects, and a decade of affiliate management under his belt. He is a Co-founder of Affiliate Summit, the leading global conference and tradeshow for the affiliate marketing industry and Co-Editor-in-Chief of FeedFront Magazine. He authored the book Successful Affiliate Marketing for Merchants and publishes the annual AffStat affiliate marketing benchmark reports.Shawn blogs daily on affiliate marketing at Affiliate Tip and co-hosts the weekly Affiliate Thing and GeekCast Show podcasts on GeekCast.fm. Additionally, Shawn has been quoted in numerous publications, including Entrepreneur Magazine, Internet Retailer, Inc. Magazine, the New York Times, and the Wall Street Journal. Follow Shawn on Twitter: @affiliatetip

Jennifer Conley

social media ninja

Rick Frantz - MarketingExperiments

Director of Training & Certification

Rick Frantz has over 20 years of management experience overseeing every level of operations for both service organizations and manufacturing companies. His achievements include successfully serving as Executive Director of an assisted living facility where he was able to turn around a problem-plagued home and President of a wholesale optical laboratory where he grew sales 100%. In addition, Rick has produced and led training sessions in the following areas: leadership, management, production, sales, marketing, and conflict resolution. He holds an M.A. degree.

Giovanni Gallucci - The Social Media Workshop

Social Media Ninja

Giovanni Gallucci is a recovering .NET programmer turned tech evangelist and social media ninja. He provides strategy for new developments in social media, search, online public relations and buzz marketing and functions as a strategic representative to top politicos, internet personalities, celebrities, and forward-thinking companies interested in breaking new ground in social media. Giovanni is a professional speaker, teaches workshops, and has been known to be a hired gun for top-tier public relations firms that specialize in music, entertainment and government.

Tim Hayden - GamePlan Marketing

Founder and President

As founder and president of GamePlan Marketing, Mr. Hayden combines his experience in interactive marketing, entertainment and media consulting to help brands build meaningful dialogue through offline and online experiences. Since co-founding the agency in 2003, Tim has formulated an "experiential" approach to marketing that compounds the power of live experiences with new media technologies to build successful engagement within the B2B and Consumer marketplaces. Based in Austin, Texas, with satellite operations in New York City, GamePlan serves as an experiential agency and produces major brand campaigns for Dell, IBM, Oracle, Advanced Micro Devices (AMD), Nintendo and Bacardi USA. The agency has also worked alongside high profile artists, executives and properties such as Jeep King of The Mountain professional bike racing series, AVP Professional Volleyball Tour, Austin City Limits Music Festival, Justin Timberlake's FutureSexLoveSound international tour and the Sundance Film Festival. In 2004, Tim conceived and produced "Operation Blueshock", a successful guerilla marketing stunt for client Bluetooth Special Interest Group during the 2004 International Consumer Electronics Show in Las Vegas. To date, the campaign is heralded as "The Greatest Tradeshow Marketing Stunt Ever" by the editors of MarketingSherpa. In the years since, GamePlan has produced Dell's first social media widget, AMD's most successful online video (500K+ views), and other innovative accomplishments. Tim holds a Bachelors Degree in Political Science from Texas State University.

Chris Kieff

SVP Marketing

Rich leads all marketing efforts for Ripple6. He brings extensive online marketing and advertising experience to Ripple6, having directed marketing efforts at About.com through its first three years of existence, including the re-branding from The Mining Company. During those three years the service grew from a start-up to become the 5th most visited property on the Web. Rich was a pioneer of Internet marketing, when, in 1995, he was among the team that launched the interactive division of Euro RSCG, leading clients like MCI, Philips, and Volvo to create some of the world's first Web sites and Internet advertising. Rich is a graduate of The Ohio State University.

Nick Koudas - Sysomos

CEO

Nick Koudas is a founder and CEO of Sysomos a social media analytics provider.Nick is also a professor at the University of Toronto's computer science department. He holds more than twenty patents, and has published in the areas of text analytics, and data mining. He was a principal member of technical staff at AT&T research laboratories.

Justin Levy - New Marketing Labs

General Manager

Justin Levy was Managing Director of That's Great PR, a firm which specializes in writing and distributing SEO press releases for their clients, before joining New Marketing Labs. In this role Justin was responsible for the development of new media marketing strategies, client acquisition strategy, brand development, and development of business processes. At the same time, Justin also was Managing Director of sister company, That's Great News where he oversaw all marketing, special projects and outsourced resources. Prior to that, while in college Justin was Partner/President of a DJ company, Talent Network, where he was responsible for client acquisition, marketing, operations and business strategy. When not busy with New Marketing Labs, Justin is Partner and General Manager of Caminito Argentinean Steakhouse, located in Northampton, MA.

Tim Marklein - Weber Shandwick

Executive VP, Measurement & Strategy

Tim is an accomplished PR leader with 18 years experience helping clients launch businesses, create market categories, build reputations, win proxy fights and grow revenues. As an agency and in-house manager, Tim has worked closely with innovators and leaders across technology, healthcare, consumer and B2B industries. His award-winning measurement and strategy work has been recognized by AdWeek, PR Week, PR News, CPRF, IABC, PRSA and others. Tim currently leads the global Measurement & Strategy practice for Weber Shandwick, which helps clients measure ROI across online and offline campaigns. He previously led Weber Shandwick's Northern California business, representing top global clients including BEA, Cisco, Genentech, Gilead, Hitachi, Nortel and VeriSign. Before joining Weber Shandwick, Tim led enterprise PR and corporate PR for Hewlett-Packard, and spent 10 years at two pioneering Silicon Valley agencies.

Greg Matthews - Humana

Director, Consumer Innovation

Greg Matthews is Director of Consumer Innovation at Humana. After spending a career helping to build and operate businesses, his current work is focused on using social media to create different kinds of interactions with consumers - with the goal of supporting a social revolution in health. During his tenure at Humana, he has had responsibility for the start-up HR operations for joint venture companies like Green Ribbon Health and Sensei, and in Humana's first European subsidiary in London. Most recently he led the design and launch of CrumpleItUp.com, where he blogs regularly.Prior to joining Humana, Greg spent his career in technology-oriented consulting firms. At Accenture, Greg worked in the Financial Services and Technology lines of business both in Chicago and in Frankfurt, Germany. Later, Greg was Vice President and Chief People Officer at Chicago-based Braun Consulting (now a division of Fair Isaac). Greg lives with his wife and two daughters in Louisville, Kentucky.

Jake McKee - Ant's Eye View

Chief Strategy Officer

Jake McKee is the Chief Strategy Officer and Ant Wrangler at Ant's Eye View. Before co-founding AEV, Jake was the Global Community Relations Specialist for the LEGO Company, where he spent five years on the front lines of customer-company interaction, specifically working to change the way the company thought about and engaged with their most loyal fans and customers.Jake has a rich background in customer collaboration, online communities, and fan groups, and Web development, community management, and product development, and graduated from Oklahoma State University with a degree in traditional product design.Jake blogs at communityguy.com, and you can find him in print in the upcoming reprint of The Cluetrain Manifesto where he contributed the afterword.

Mike Moran - Converseon

Chief Strategist

Mike is the author of the acclaimed book on Internet marketing, Do It Wrong Quickly, on the heels of the best-selling Search Engine Marketing, Inc., which is now in its second edition. Mike frequently keynotes conferences on Internet marketing for marketers, public relations specialists, market researchers, and technologists and serves as Chief Strategist for Converseon, a leading digital media marketing agency based in New York City.Prior to joining Converseon, Mike worked for IBM for 30 years, rising to the level of Distinguished Engineer. Mike writes marketing columns for Revenue Magazine, Search Engine Guide, and WebProNews. Mike can be reached through his Web site (mikemoran.com), which is also home to his Biznology newsletter and blog.

Amber Naslund - Radian6

Director of Community

Amber Naslund is a social media and marketing professional, and the Director of Community for Radian6. There, she's responsible for client engagement, community building, and helping companies tap the potential of online reputation management, customer engagement, and social media monitoring. She's spent the last decade or so raising over $60mm for non-profit organizations, building and developing brands for companies large and small, and messing with all things related to the online world.Amber blogs at Altitude Branding, focusing on brand building and social media marketing for business and listed on the AdAge Power 150. She's also an author of Radian6's PowerShift blog, and a contributor to the popular Marketing Profs Daily Fix blog.Amber is also a frequent speaker at conferences and private events, talking about the practical applications and actionable strategies for social media in today's business environment. Knee deep in social networks before they had a name, Amber is passionate about helping companies and customers build and share brands, together.

Marc Newman - MultiVu

Divisional Vice President

Marc Newman joined MultiVu in September 2002. Based in Dallas, Texas, Newman is responsible for developing and maintaining high-level relationships with MultiVu's technology, consumer electronics, entertainment, automotive and consumer goods clients. He brings more than 20 years of experience managing broadcast and multimedia public relations projects to this role. Prior to joining MultiVu, Newman was an associate vice president at Medialink and was involved with the launch of Newstream.com. He also worked for the international news agency, Visnews, now known as Reuters Television, as a New York-based producer. Newman's early work as a beat television reporter in the New York market was recognized with awards from the Associated Press and the Coalition for Fair Broadcasting.

Rick Perry

Governor of Texas

Kevin Schreiner - R2integrated

Chief Software Architect

As the Chief Software architect, Kevin Schreiner's role is to lead and evangelize many of the leadership and early adoption positions at R2i. He is the key engineer behind popular DotNetNuke modules including R2i Open Web Studio, the new open source development platform; and R2i SMASH, a live event platform (social mash up) which integrates the popular heavy weight social network capabilities. In addition to his duties as CSA, Kevin's technology insight and advice are actively sought out by organizations around the region. Kevin started his career working for the State of Maryland, developing and supporting information systems for use by the education system. From the start of his career, Kevin has remained on the cutting edge of technology, continually stretching the horizons of tomorrow's business applications.

Aaron Strout - Powered

VP of Marketing

Aaron recently joined Austin-based, Powered Inc. as the VP of marketing. At Powered, Aaron focuses not only on day to day marketing activities but also provides a social voice for the company. In this role, Aaron also spends plenty of time speaking, blogging, podcasting and participating in social networking activities with an eye toward creating awareness and lead generation for the company. Prior to joining Powered, Aaron was the Vice President of Social Media at Mzinga. At Mzinga, Aaron focused on tapping into the power of social media for business. Aaron also has more than 15 years of online marketing and advertising experience, with a strong background in integrated and online marketing. Prior to joining Mzinga, Aaron spend nine plus years in a variety of online marketing roles at Fidelity Investments.

Bill Tolany - Whole Foods Market

Global Coordinator, Integrated Media

Bill Tolany leads Whole Foods Market's Integrated Media team. This team is responsible for the company's online presence, digital training, and national marketing efforts.

Gabriel Villablanca

Business Development

Brafton Inc.

Mike Volpe - Hubspot

Vice President, Inbound Marketing

Mike Volpe is VP of Inbound Marketing at HubSpot, an Internet marketing software startup, where he leads the company's lead generation and branding strategy through inbound marketing, including blogging, search engine optimization, video marketing, and social media. Since Mike joined HubSpot, the company has grown from 12 to 1,000 customers, from 5 to 65 employees, and raised $17 million of venture capital. Mike is a cutting-edge B2B inbound marketer who ranks in the top 0.1% of all users on Twitter (@mvolpe), speaks at numerous conferences, hosts a weekly live marketing video podcast HubSpot TV and blogs frequently. Before HubSpot, Mike worked as Director, Marketing Operations at SolidWorks where he launched a number of inbound marketing initiatives such as SEO, PPC, blogging and podcasting. Mike has an MBA from MIT Sloan and a BA from Bowdoin College.

Tim Walker - Hoover's

Social Media Manager

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Tim Walker is the point person for social media at Hoover's, Inc. He came to the job after several years as an electronics industry analyst in Hoover's editorial department, and with an even longer history in online communities, reaching back to his days as the moderator of an international listserv with thousands of members. Besides writing the Hoover's Business Insight Zone blog, Tim has provided business commentary for many other venues, including CNBC, XM Radio, BusinessWeek.com, and several magazines. He is a graduate of the University of Texas and the University of St. Andrews, and is partway through a Ph.D. in U.S. history at Texas. Tim lives in Austin with his wife and children.

Mike Walsh - Leverage Software

CEO

Mike is a pioneer in social networking. Having played an instrumental role in the development of revolutionary applications for enterprises, Mike has delivered keynotes and participated in events worldwide including Gartner, Forrester and Web 2.0. Prior to founding Leverage Software, Mike held executive roles at Raytheon and on-demand solution startups. Mike holds a BS in Mechanical Engineering from Worcester Polytechnic Institute and MBAs from the Haas School of Business at UC Berkeley and Columbia University.

Missy Ward - Affiliate Summit

Co-founder

For over 11 years, Missy Ward has been at the helm of companies who have successfully grown their businesses through the pay-for-performance model. She is a Co-founder of Affiliate Summit - the leading global conference and tradeshow for the Affiliate Marketing industry, Co-Editor-in-Chief of FeedFront Magazine - the industry magazine for affiliate marketing professionals, and a Co-founder of GeekCast.fm - a podcast network for geeks, by geeks, and blogs on MissyWard.com.Missy also managers the ThesisAffilates.com Affiliate Program for charity, in which all her management fees are donated directly to the National Breast Cancer Foundation.Missy is a vocal advocate and active fundraiser for charities that support Breast Cancer research, treatments and community programs. She is the founder of AffiliateMarketersGiveBack.com and has helped to raise nearly $170,000 over the last two years for charities that she supports.Follow her on Twitter: @missyward